Jeff Bezos’ fortune just surpassed $171 billion. Here’s how he built Amazon into a $1.4 trillion company and became the world’s richest man.

Amazon founder and CEO Jeff Bezos.
Amazon founder and CEO Jeff Bezos.

David Ryder/Getty Images

  • Amazon CEO Jeff Bezos’ net worth just reached a new high of $171.6 billion.

  • Bezos founded Amazon in 1995. The company has since grown to one of the most valuable, powerful companies on the planet.

  • Bezos has gone from a New York hedge-funder to the richest man in the world, but in the process, he’s weathered a high-profile divorce and hacking scandal, faced antitrust scrutiny from lawmakers, and everything in between. 

  • These days, Bezos is focused on making Amazon more climate-friendly, growing his personal real estate empire, and speaking out on issues like the Black Lives Matter movement.

  • Visit Business Insider’s homepage for more stories.

Jeff Bezos just hit a new milestone: a net worth of over $171 billion.

The founder and CEO of Amazon, who incorporated the company in 1994, has had a tumultuous 18 months, beginning with a divorce and a leak of his personal messages to the National Enquirer. 

But it hasn’t been all bad for Bezos: he jetted across the globe with his girlfriend, Lauren Sanchez, he attended the exclusive Met Gala, and he celebrated another successful Prime Day with Katy Perry, Lil Nas X, and 45,000 Amazon employees. Over the last several months, Amazon has seen a surge in demand as the coronavirus outbreak has forced people to shop online more than ever. And after Amazon’s stock hit a new high in July, Bezos’ net worth has jumped to an all-time high of $171.6 billion, according to Bloomberg.

That success hasn’t come overnight, however. Bezos began his career in the hedge fund world in the ’90s, then left a cushy job to launch his own startup. 

Here’s how Bezos got his start, and built one of the largest tech companies in the world.

Allana Akhtar contributed to an earlier version of this story.

Jeff Bezos’ mom, Jackie, was a teenager when she had him in January 1964. She had recently married Cuban immigrant Miguel Bezos, who adopted Jeff. Jeff didn’t learn that Miguel wasn’t his real father until he was 10, but says he was more fazed about learning he needed to get glasses than he was about the news.

Jeff Bezos with his father, Miguel Bezos.
Jeff Bezos with his father, Miguel Bezos.

Kevin Mazur/Getty Images for Statue Of Liberty-Ellis Island Foundation

Source: Wired

When Bezos was 4, his mother told his biological father, who previously had worked as a circus performer, to stay out of their lives. When Brad Stone interviewed Bezos’ biological father for Stone’s book “The Everything Store,” Bezos’ dad had no idea who his son had become.

Not Jeff Bezos' father.
Not Jeff Bezos’ father.

Reuters/Eric Gaillard

Source: The Everything Store

Bezos showed signs of brilliance from an early age. When he was a toddler, he took apart his crib with a screwdriver because he wanted to sleep in a real bed.

Baby crib
Baby crib

Fabian Strauch/picture alliance via Getty Images

Source: The Everything Store

From ages 4 to 16, Bezos spent summers on his grandparents’ ranch in Texas, doing things like repairing windmills and castrating bulls.

jeff bezos young 1999
jeff bezos young 1999

AP Photo/Richard Drew

Source: The Everything Store

His grandfather, Preston Gise, was a huge inspiration for Bezos and helped kindle his passion for intellectual pursuits. At a commencement address in 2010, Bezos said Gise taught him “it’s harder to be kind than clever.”

Jeff Bezos.
Jeff Bezos.

AP Images

Source: Business Insider

Bezos fell in love with reruns of the original “Star Trek” and became a fan of later versions too. Early on, he considered naming Amazon MakeItSo.com, a reference to a line from Captain Jean-Luc Picard.

star trek
star trek

Paramount Pictures

Source: The Everything Store

In school, Bezos told teachers “the future of mankind is not on this planet.” As a kid, he wanted to be a space entrepreneur — now, he owns a space-exploration company called Blue Origin.

Jeff Bezos addresses the media about the New Shepard rocket booster and Crew Capsule mockup in 2017.
Jeff Bezos addresses the media about the New Shepard rocket booster and Crew Capsule mockup in 2017.

Isaiah J. Downing/Reuters

Source: Wired

After spending a miserable summer working at McDonald’s as a teen, Bezos, together with his girlfriend, started the Dream Institute, a 10-day summer camp for kids. They charged $600 a kid and managed to sign up six students. The “Lord of the Rings” series made the required reading list.

Jeff Bezos Thumb
Jeff Bezos Thumb

Kim Kulish/Getty images

Source: Wired

Bezos eventually went to college at Princeton University and majored in computer science. Upon graduation, he turned down job offers from Intel and Bell Labs to join a startup called Fitel.

Princeton University.
Princeton University.

John Greim / Getty Images

Source: The Everything Store

After he quit Fitel, Bezos considered partnering with Halsey Minor — who would later found CNET — to launch a startup that would deliver news by fax.

fax
fax

Karl Baron/Flickr

Source: Wired

Instead, he got a job at the hedge fund D.E. Shaw. He became a senior vice president after only four years.

The rising graph of the Bombay Stock Index is reflected in the glasses of Senior broker and Assistant Vice President of Motilal Oswal Securities Limited, Jitendra Prasad, as he looks into a computer in his firm in Bombay November 15, 2001. India's key share index finished up more than two percent on Thursday to its highest level since September 11, as investors bet on a recovery in global equity sentiment. The 30-share Bombay Sensitive Index closed up a provisional 2.65 percent at 3,195.52 points. YEAREND PICTURES 2001
The rising graph of the Bombay Stock Index is reflected in the glasses of Senior broker and Assistant Vice President of Motilal Oswal Securities Limited, Jitendra Prasad, as he looks into a computer in his firm in Bombay November 15, 2001. India’s key share index finished up more than two percent on Thursday to its highest level since September 11, as investors bet on a recovery in global equity sentiment. The 30-share Bombay Sensitive Index closed up a provisional 2.65 percent at 3,195.52 points. YEAREND PICTURES 2001

Reuters/Arko Datta

Source: The Everything Store

Meanwhile, Bezos was taking ballroom dancing classes as part of a scheme to increase his “women flow.” Just as Wall Streeters have a process for increasing their “deal flow,” Bezos thought analytically about meeting women.

Ballroom dancing
Ballroom dancing

Lisi Niesner/Reuters

Source: The Everything Store

He married MacKenzie Tuttle, a D.E. Shaw research associate, in 1993. She’s now a novelist. The couple has four kids together.

Jeff Bezos + Mackenzie
Jeff Bezos + Mackenzie

AP

Source: The Everything Store

In 1994, Bezos read that the web had grown 2,300% in one year. This number astounded him, and he decided he needed to find some way to take advantage of its rapid growth. He made a list of 20 possible products to sell online and decided books were the best option.

girl in bookstore
girl in bookstore

Paul Falardeau

Source: The Everything Store

Bezos decided to leave D.E. Shaw even though he had a great job. His boss at the firm, David E. Shaw, tried to persuade Bezos to stay. But Bezos was already determined to start his own company — he felt he’d rather try and fail at a startup than never try at all.

Amazon CEO Jeff Bezos is silhouetted during a presentation of his company's new Fire smartphone at a news conference in Seattle, Washington June 18, 2014.
Amazon CEO Jeff Bezos is silhouetted during a presentation of his company’s new Fire smartphone at a news conference in Seattle, Washington June 18, 2014.

REUTERS/Jason Redmond

“When you are in the thick of things, you can get confused by small stuff,” he said later. “I knew when I was 80 that I would never, for example, think about why I walked away from my 1994 Wall Street bonus right in the middle of the year at the worst possible time. That kind of thing just isn’t something you worry about when you’re 80 years old.”

“At the same time, I knew that I might sincerely regret not having participated in this thing called the Internet that I thought was going to be a revolutionizing event,” he added. “When I thought about it that way … it was incredibly easy to make the decision.”

Source: Wired

And so Amazon was born. MacKenzie and Jeff flew to Texas to borrow a car from his father, and then they drove to Seattle. Bezos was making revenue projections in the passenger seat the whole way, though the couple did stop to watch the sunrise at the Grand Canyon.

jeff and mackenzie bezos
jeff and mackenzie bezos

Sara Jaye/Getty Images

Source: The Everything Store

Bezos started Amazon.com in a garage with a potbelly stove. He held most of his meetings at the neighborhood Barnes & Noble.

Barnes and Noble store
Barnes and Noble store

Mike Segar/Reuters

Source: Wired

In the early days, a bell would ring in the office every time someone made a purchase, and everyone would gather around to see whether anyone knew the customer. It took only a few weeks before it was ringing so often they had to make it stop.

jeff bezos young 2001
jeff bezos young 2001

AP Photo/Andy Rogers

Learn more about some of Amazon’s early employees here. 

In the first month of its launch, Amazon sold books to people in all 50 states and in 45 different countries. And it continued to grow: Amazon went public on May 15, 1997.

amazon ipo jeff bezos
amazon ipo jeff bezos

Frank Micelotta/Getty Images

Source: Business Insider

When the dot-com crash came, analysts called the company “Amazon.bomb.” But it weathered the storm and ended up being one of the few startups that wasn’t wiped out by the dot-com bust.

jeff bezos
jeff bezos

Mario Tama/Getty Images

Amazon shares have continued to go up since the crash (until the recent market correction). It has now gone beyond selling books to offering almost everything you can imagine, including appliances, clothing, and even cloud computing services.

An Amazon warehouse.
An Amazon warehouse.

Shutterstock

In the early days, Bezos was a demanding boss and could explode at employees. Rumor has it he hired a leadership coach to help him tone it down.

Amazon's Jeff Bezos
Amazon’s Jeff Bezos

Reuters

Here are some of the strategies Bezos used in building his Amazon empire. 

Bezos is known for banning PowerPoint presentations at Amazon. Instead, he requires his staff to turn in papers of a specific length on their proposals to encourage critical thinking over simplistic bullet points.

Pens and paper with an Amazon logo are seen at the logistics center in Brieselang
Pens and paper with an Amazon logo are seen at the logistics center in Brieselang

Thomson Reuters

Source: The Everything Store

Bezos is also known for creating a frugal company culture that doesn’t offer perks like free food or massages.

An Amazon office.
An Amazon office.

Business Insider

In 1998, Bezos became an early investor in Google. He invested $250,000, which was worth about 3.3 million shares when the company went public in 2004. Those would be worth billions today (Bezos hasn’t said whether he kept any of his stock after the initial public offering).

Larry Page Sergey Brin
Larry Page Sergey Brin

AP

Source: All Things D

What does Bezos do with all his money? In 2012, he donated $2.5 million to defend gay marriage in Washington.

Jeff Bezos.
Jeff Bezos.

REUTERS/Abhishek N. Chinnappa

Source: The Washington Post

Bezos has also donated $42 million and part of his land in Texas to the construction of The Clock Of The Long Now, an underground timepiece designed to work for 10,000 years.

Clock of the Long Now
Clock of the Long Now

The Long Now Foundation / Facebook

Source: Business Insider

In August 2013, Bezos bought The Washington Post for $250 million.

Jeff Bezos
Jeff Bezos

Chip Somodevilla/Getty Images

Source: The Washington Post

His space company Blue Origin made history in 2015 when it became one of the first commercial companies to successfully launch a reusable rocket.

Blue Origin
Blue Origin

Blue Origin

Source: Business Insider

Bezos’ interest in flying has gotten him into trouble in the past. In 2003, Bezos almost died in a helicopter crash in Texas while scouting a site for a test-launch facility for Blue Origin.

This isn't Bezos' helicopter.
This isn’t Bezos’ helicopter.

NTSB

Source: CNN

But in early 2016, he flew his personal jet to Germany to pick up and bring home Jason Rezaian, the Washington Post reporter who had been detained by Iran.

Jeff Bezos
Jeff Bezos

Photo by Drew Angerer/Getty Images

Source: Business Insider

Bezos is said to own a 5.35-acre estate on Seattle’s Lake Washington that includes 200 yards of shoreline.

An Amazon-branded Boeing 767 freighter, nicknamed Amazon One, flies over Lake Washington.
An Amazon-branded Boeing 767 freighter, nicknamed Amazon One, flies over Lake Washington.

Stephen Brashear/Getty

Source: Curbed Seattle

He bought a seven-bedroom, $24.5 million mansion in Beverly Hills in 2007. There’s a greenhouse, tennis court, pool, and guest house on the property, and it neighbors Tom Cruise’s estate.

Bezos' house in Beverly Hills.
Bezos’ house in Beverly Hills.

Dream Homes Magazine

Source: Forbes

In January 2017, Bezos purchased the Textile Museum, a pair of mansions in Washington, D.C.’s Kalorama neighborhood. The property sold for $23 million and is the largest in Washington. He’s currently spending $12 million to renovate the place.

Jeff Bezos DC house
Jeff Bezos DC house

AgnosticPreachersKid/Wikimedia Commons

Source: The Washington Post, Business Insider

Here’s another look at the mansions.

Bezos
Bezos

Harrison Jacobs/Business Insider

Bezos also owns three linked apartments totaling 10,000 square feet in New York City’s Century Tower.

Central Park
Central Park

iStock

Source: Forbes

In February, Bezos became the new owner of the Warner estate, a sprawling compound in Beverly Hills, California, that he reportedly purchased for $165 million.

Jeff Bezos LA house
Jeff Bezos LA house

Los Angeles County/Pictometry

Source: Business Insider

Now, more than 20 years after going public, Amazon has a market cap of over $1.4 trillion.

Amazon CEO Jeff Bezos.
Amazon CEO Jeff Bezos.

Alex Wong/Getty Images

Source: Markets Insider

In August 2017, Amazon officially acquired Whole Foods for $13.7 billion. The Amazon influence became immediately clear: Customers who are Amazon Prime subscribers can get 10% of sale prices, and you’ll see some Amazon branded items offered, including tech products like the popular Amazon Echo line.

whole foods amazon echo
whole foods amazon echo

Kate Taylor/Business Insider

Source: Business Insider

In July 2017, Bezos became the world’s richest person for the first time, surpassing Microsoft founder Bill Gates. At the time, his net worth was more than $90 billion. While the two moguls have flip-flopped from time to time, Bezos is currently holding steady as the richest person in modern history.

Jeff Bezos Bill Gates Tennis
Jeff Bezos Bill Gates Tennis

Getty Images

Source: Markets Insider, Forbes

Despite his high net worth, Bezos doesn’t actually take home a high salary, comparatively speaking: His annual salary comes out to $81,840, according to Bloomberg.

Jeff Bezos, chief executive officer of Amazon, and John Elkann, chairman of Fiat Chrysler Automobiles, walk together during the annual Allen & Company Sun Valley Conference, July 12, 2018 in Sun Valley, Idaho.
Jeff Bezos, chief executive officer of Amazon, and John Elkann, chairman of Fiat Chrysler Automobiles, walk together during the annual Allen & Company Sun Valley Conference, July 12, 2018 in Sun Valley, Idaho.

Drew Angerer/Getty Images

Source: Bloomberg

In January 2019, Bezos and his wife of 25 years, novelist MacKenzie Bezos, announced they were divorcing. “As our family and close friends know, after a long period of loving exploration and trial separation, we have decided to divorce and continue our shared lives as friends,” the couple wrote in the statement. “If we had known we would separate after 25 years, we would do it all again.”

Jeff Bezos MacKenzie Bezos
Jeff Bezos MacKenzie Bezos

Dia Dipasupil / Staff

 

Shortly after the Bezoses announced their divorce last January, news broke that Bezos was dating TV host and helicopter pilot Lauren Sanchez.

Lauren Sanchez Jeff Bezos
Lauren Sanchez Jeff Bezos

Simon Stacpoole/Offside/Getty Images

At the time, the National Enquirer said it had conducted a four-month investigation into Bezos and Sanchez’s relationship and had obtained texts and explicit photos the couple had sent to each other.

Almost immediately, questions arose about the Enquirer’s motives for investigating Bezos and Sanchez and the tabloid’s connection to President Trump — Bezos immediately launched an investigation into who had leaked his personal messages.

Then, in February, Bezos dropped a bombshell of his own: an explosive blog post titled “No thank you, Mr. Pecker,” in which he accused Pecker and AMI of trying to blackmail him. As a result, Bezos published the emails he’d received from AMI.

“Rather than capitulate to extortion and blackmail, I’ve decided to publish exactly what they sent me, despite the personal cost and embarrassment they threaten,” Bezos wrote.

The Bezoses announced on Twitter they had finalized the term of their divorce in April 2019. MacKenzie retained more than $35 billion in Amazon stock, making her one of the world’s richest women.

Jeff and MacKenzie Bezos.
Jeff and MacKenzie Bezos.

Reuters

Source: Business Insider

Since then, Bezos and Sanchez have had a whirlwind year, attending Wimbledon together, yachting with other moguls and celebrities, and vacationing in Saint-Tropez and St. Barths.

jeff bezos lauren sanchez
jeff bezos lauren sanchez

Reuters/Andrew Couldridge

Source: Business Insider

During the coronavirus outbreak, Amazon saw a surge in demand as more people were forced to shop online. Amazon created more jobs and raised pay for workers, but Bezos and the company faced scrutiny over worker safety during the outbreak.

Former Amazon employee, Christian Smalls, stands with fellow demonstrators during a protest outside of an Amazon warehouses in the Staten Island borough of New York on May 1, 2020.
Former Amazon employee, Christian Smalls, stands with fellow demonstrators during a protest outside of an Amazon warehouses in the Staten Island borough of New York on May 1, 2020.

REUTERS/Lucas Jackson

Source: Business Insider

The company is also facing antitrust concerns, particularly the company’s practices when it comes to third-party sellers on its platform. Bezos and other major tech CEOs will testify in front of Congress at the end of July.

Jeff Bezos threw his weight behind the US military.
Jeff Bezos threw his weight behind the US military.

AP/Pablo Martinez Monsivais

Source: Business Insider

After the killing of George Floyd and the protests that followed, Bezos was outspoken about his support for the Black Lives Matter movement, publicly shaming customers who sent racist emails about his and Amazon’s support. In a recent Instagram post, he posted a screenshot of a customer email and described the man as “the kind of customer I’m happy to lose.”

A person holds a "Black Lives Matter" sign at a protest in Seattle, Washington on June 1, 2020.
A person holds a “Black Lives Matter” sign at a protest in Seattle, Washington on June 1, 2020.

Lindsey Wasson/Reuters

Source: Business Insider

In July 2020, Bezos reached a new milestone: his net worth surpassed $171 billion, higher than it was even before his divorce, according to Bloomberg.

Jeff Bezos
Jeff Bezos

MARK RALSTON/AFP via Getty Images

Source: Business Insider, Bloomberg

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