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As traditional cable programmers struggle, startup VENN is stepping up to the plate with a business model the founders of the live-streaming video-game entertainment network say is custom-built for the over-the-top era.
For the Aug. 5 launch, VENN will make its 24-hour, free-to-watch linear network available on Amazon’s Twitch, YouTube, Facebook Gaming and Twitter. In addition, the company says, it will be coming to dedicated channels on connected-TV platforms representing more than 30 million U.S. households, including Vizio’s smart TVs, Comcast’s Xumo streaming service, Sinclair’s STIRR and DistroTV.
VENN, the Video Game Entertainment and News Network, is in talks for additional distribution deals with OTT platforms as well as traditional and internet pay-TV providers, said Ben Kusin, co-founder and co-CEO. VENN’s programming, totaling 21 hours of original shows per week at launch, will also be available directly on its website (at venn.tv).